SELVEDGE TEXTILE MAGAZINE

MIXTRADING HA is Ambassador of Selvedge, a textile magazine designed for individuals who appreciate fine textiles, in all forms. Every aspect of Selvedge has been inspired by cloth, and all cloth has a selvedge: it’s the place where designers displayed their names. 

The magazine is part of an overall renaissance of the handmade and crafted. People began to want warmth, something softer and more personal, something that might last. From this point there was a rising interest in things made by hand, produced by another individual.

Selvedge tries to place the textiles in context by showing not only details of a weave structure but the life of the cloth and it's connection to those who make, use and admire it.

There is a tremendous need to promote new artists and not merely to support the work of a small select group. One of the reasons for launching Selvedge was to create a place where artists could promote and advertise their work to potential customers and gain the recognition they deserve.

Selvedge pays a lot of attention to detail, this costs very expensive but textiles deserve this kind of respect. Of course the magazine must pay for itself and a wide international audience is crucial in this respect. Selvedge had worked to convince advertisers from different sectors - manufacturing, art, fashion, education - that a dedicated textile publication is a great place to advertise. For subscriptions or more info  www.selvedge.org